Be The Brand: The Ultimate Guide to Building Your Personal Brand by Jules Marcoux

Author:Jules Marcoux [Marcoux, Jules]
Language: eng
Format: epub
Publisher: Jules Marcoux
Published: 2016-09-16T03:00:00+00:00

So at the end of the day, not everyone is going to like you. But if you aim to build a strong personal brand, it means standing out, and standing out entails some criticism.

A Lesson of Content Marketing from Justin Bieber

On January 9th 2007, a mother decided it would be a good idea to upload a video of her son singing on YouTube. She therefore uploaded it under the channel name “Kidrauhl.” The video gets massive views due to her son’s immense talent alone. They then decide to produce more videos.

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